the marketing automation blog

Mautic and Webmecanik – A Match Made in Heaven

Mautic is an open-source marketing automation software; the only royalty free option on a market dominated by the likes of Hubspot, Marketo, Salesforce’s Pardot, and Oracle’s Eloqua. Why would Mautic users be interested in myWebmecanik? Webmecanik specialises in the technical deployment of Mautic. Our team have developed myWebmecanik which allows you to deploy new ...

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Automation Update – September 2016

Automation Update for September 2016After a hopefully pleasant summer holiday, we’re happy to inform you that the upcoming update contains many new functions! Such as a new email editor and more flexible landing pages, contact management through lead stages, synchronisation with Salesforce becoming bidirectional, the monitoring of mentions and hashtags, and Twitter message posting, and a ...

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Dmexco: Coffee and Consultations

Dmexco in Cologne 14-15 September 2016It should come as no surprise that an event with over 1,000 exhibitors and 50,000 visitors for digital marketing will include the presence of Webmecanik; and next week at Dmexco marks an important milestone for us: a first appearance at an industry event in the German market. This isn’t our ...

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Automation Update – August 2016

Contents of the Automation Update for August 2016I am writing today to let you know the updates that will be implemented to your Automation accounts from today through to Monday. This will include one new feature (don’t worry, more are coming soon! ). We have been working hard on software stability for the past ...

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A Weekend in La Rochelle and an Unstoppable Sales Process

The sales and marketing team at Webmecanik focuses on a unique goal as its offer is now going international: GROWTH. Acquiring clients and assisting them in a way that only we know how, and attracting the best new talent and developing them is not easy. To keep our dynamic and solution-oriented approach we ...

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The cycle of life continues

1510_wmk_changement_nom (2)This year marks Eureos’ 9th anniversary. We have a lot to celebrate and we have two announcements to make. But let’s start with a look back over the road we’ve travelled. Our storyThe company was founded in 2006 by Jérôme and Jean-Marc whose project was to put industrial companies in contact with one ...

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Inbound marketing represents the revival of B2B marketing

construisez_base_contactLe Vertone’s Green Paper on inbound marketing has just been published.



I was happy to participate in an interview with some of the market’s most important editors such as Oracle, Hubspot, and Marketo, as well as our friends from Zuma, 1min30, Aressy, Pim-Bim, Les Navigateurs ou Plezi.



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Webmecanik is launching its Marketing Automation solution dedicated to consulting agencies.

Webmecanik agences conseilsWebmecanik’s solution gives consulting agencies the power to decide what rate to apply to their clients to automate multi-channel customer relationships and measure results.







Paris-Annecy le 24 Novembre 2015







Webmecanik, Marketing Automation software editor, is launching a solution designed for ...

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